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Welcome to a glimpse into the SEO trends of 2024, where adaptability is the name of the game. In 2024, we’re not just observing shifts in SEO trends; we’re...
Welcome to a glimpse into the SEO trends of 2024, where adaptability is the name of the game. In 2024, we’re not just observing shifts in SEO trends; we’re...
Google has announced that it will discontinue support for Universal Analytics (UA) 1ˢᵗ July onwards. This means that businesses will have to switch to Google Analytics 4 (GA4) for...
In today’s world, digital assistants like Amazon’s Alexa, Apple’s Siri, and Google Assistant have become an integral part of our lives. With the rise of these digital assistants, voice...
ChatGPT vs Google AI tool (Bard): Overview of the Whole AI battle Since its launch in November 2022, OpenAI’s ChatGPT has been making waves; they are calling it “the...
As a marketer, you would be well aware of the importance of Search Engine Optimization (SEO). 97% of people learn about a company online, and Google owns nearly 90% of all...
Have you ever had days where you have spent umpteen hours thinking of content marketing ideas, only to come up with none? Have you ever been close to a...
The digital marketing landscape has changed drastically over the past year. Advanced proven metrics such as new and returning visitors, top organic landing pages, user demographics, conversions etc., are...
We love the fast-paced world of digital marketing agencies, but sometimes the grind can be overwhelming. Juggling social media, SEO, and paid marketing strategies, analysing data, drafting, designing creative...
In the world of paid digital advertising, performance metrics guide marketers in optimising campaigns, managing budgets, and maximising profitability. Two key metrics often debated in this context are Return...
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